Victor Pelevin. Batman Apollo (№ 161256)

But what's the point? - I asked. - What, so all my life look at the sky and clouds? We do not think, - I nodded to the screen, from the time of Peter the great try to dress in something European. And shave his beard...
"I know," said Sophie. - Colonial exploitation, the Frame. The Western way of life requires a tremendous amount of the game. Every day, every moment. Western culture is built on one axiom of the secret - that life is flowing in visually appealing forms, as such, is acceptable. Apollo raised an entire generation of donors, not responsive to the reality of life, a picture of this reality. For the moviegoer there is no difference between "be" and "to look". You become a generator of visual images, which should ideally be someone else's cause envy. You're busy all the time performance that needs to convince others and yourself that you are successful and happy. You worked all my life exuding the pain dummy, comparing himself with the reflection of the other wax people... If interested, look at the death mask of your Peter. Many realize.