How to write a book. A memoir of the craft (№ 464649)

Let's clear something up right now, okay? There is no Landfill of Ideas, no Central Repository, no Island of Lost Bestsellers. Good story ideas literally come out of nowhere, falling straight out of the blue: two completely separate thoughts mesh together and something new emerges under the sun. Your job is not to look for these ideas, but to recognize them when they appear.