Book: Rework: Business without prejudices

Responsibility for achieving your goals lies solely with you.

The perfect time will never come. You always either too young or too old or too busy or too tired or something. If you are constantly worried about choosing the perfect moment it will never come. So act now and don't procrastinate.

This resembles the situation when you call the company, and at the other end of the wire is recorded on the answering machine voice says "Your call means a lot to us!". Really? Maybe they should hire some more people at the support center or offer services by email, so you don't have 30 minutes to wait for help?
Don't need false words. No need to give me voice mail, which convinces me how much you care about me. It's a robot. I know the difference between genuine concern and a robot that is programmed to say nice things.
To defend their beliefs does not mean just to record them. It means to believe in them and live by them.

Never recruit unless you try to do it.

Give up the dream of a sudden fallen success in exchange for a slow and thoughtful growth. The path to success before you will notice the right people, takes a long time. This option is hard, but you need to be patient.

Marketing is not only an individual event. This is the sum of all your actions.

It is better to fall fighting for their ideals than to imitate others.

The path to a great begins with the discarding of all that is good only in moderation.

Many things are better when they are cut. To make a stunning film, Directors cut good scenes. To make a great album, the musicians never include good tracks. To make the book great, the writers removed her from a good page.

Have you ever seen the weapons that prisoners make out of soap and other everyday objects? They are the means at hand. Of course, we don't mean you have to go out and hit someone with a rod from the handle. Just use a little ingenuity and you will be amazed with the results you can achieve, having the little.

Without a clear understanding of how to become profitable, the business is not a business - it's not more than a hobby!

A top-notch company always start in the garage. And your no exception.

Workaholics are not heroes. They cherish the time they just burn it. A real character has long been at home, he found a faster way to complete your business.

If you are not a fortune teller, a long-term business planning will be for you nothing more than a fantasy.