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Quote in English

We are constantly using the “look at yourself” approach - our hotels are about to open, and I am going to invite Virgin Hotels managers to regularly stay overnight (without warning) in randomly selected rooms of their hotels. A short inspection of the rooms during the day does not give any idea of the impressions that the overnight guest will have. If you want to know exactly what you're selling, look at your service through the eyes of a consumer.

Jora Bayramov.

In all these cases, a feeling incomparably wider than love or personal sympathy plays the main role - here is the instinct of sociability, which slowly developed among animals and people during an extremely long period of evolution, from its earliest stages and which taught animals equally and people to be aware of the strength they acquire by practicing mutual help and support, and to be aware of the pleasures that can be found in social life.

in this wonderful teaching [Tibetan Buddhism], life and death as a whole are presented as a series of ever-changing transient realities called bardos. The word "bardo" is usually used to refer to the intermediate state between death and rebirth, however, in reality, bardos constantly occur during both life and death, and are moments when the possibility of liberation or enlightenment increases.

Anything that exists for a long time deserves respect. Survival is evidence of superiority.

Belgrade ranks first in the number of battles that have been fought in it throughout history. 114 major battles took place on the walls of his fortress, in which more than 6 million people died.

There used to be trout in the mountain river. It was seen how the fish stand in the amber water, and the current slowly shakes their fins with trembling white edges. The fish left the smell of mud on their hands. Smooth, muscular, tense. On the backs - intricate patterns. Maps of the emerging world. Maps and intricate labyrinths. That which cannot be brought back. And never fix it. In the deep depressions where the fish hid, everything breathed antiquity and taiga. And humanity was just taking its first steps...

The path to happiness: keep your heart from hatred, and your mind from anxiety. Live simply, expect little, give much. Spread the light, forget about yourself, think about others. Try this for a week and the results will surprise you.

Time appears to me in the form of a stream, rapids and a waterfall. There are times in everyone's life when things go smoothly. It’s like you are sailing in a canoe, rowing lazily and enjoying the views. One day flows into another, the work goes on, and there is even time to relax. Then the current becomes stronger, you still manage to do everything, but you already have to make a little more effort. But then the rapids begin, and suddenly it becomes more difficult. It could be a new project at work, a family member being ill, a job change, or a layoff. You must pass the rapids and swim out into safe water. Otherwise, a waterfall awaits you.

The purpose of the strategy is to gain an advantage. Proudly possessing a chess advantage simply means that there are positive features in your position that your opponent's position does not. Believe only those features of the position that will be inherent in it for a long time.

In Strategy, I invite you on a journey to a completely different level of chess understanding. At this level, you no longer have to play second number throughout the game; on the contrary, the active role will belong to you. You will think about the situation, outline the goal and methodically pave the way for its implementation.

No matter how bad our situation during life, we can always try to improve it. As long as we are alive, we have free will and the ability to change our circumstances.

In this little book, which is an extension of my Sanford lectures at Duke University, I intend to set out such a program.